Wednesday, May 10 · 10:30am – 6pm CEST
This webinar has been designed for those working in tour guiding, whether freelance, for heritage institutions, or as part of genealogical research services. Throughout the day a rich range of speakers from across central and eastern Europe will share their experiences and visions about engaging visitors with these sites which are part of the common heritage of all Europeans. There will be opportunities to share good practice and effective ways of marketing Jewish heritage to a broader range of visitors, to discuss successful promotion of historic Jewish cemeteries by tour guides, and to think what different audiences might want from their encounters with historic Jewish cemeteries. Speakers include: Olga Skobeeva, Project co-ordinator at the NGO ‘Eko-Kultura’ in Chernivtsi Ukraine; Rabbi Chaim Wiener from Jewish Journeys Ltd on the tours he provides of Jewish interest to various destinations in Europe and Dr Krisztina Frauhammer, the thematic expert of project REDISCOVER who will present on the development of the Szeged Jewish route, accompanying app and an onsite guided cemetery tour.
This event is part 1 of 2 webinars being held by The Foundation for Jewish Heritage, exploring how and to what extent Jewish cemeteries can and are currently being used as visitor destinations across Europe.
Both will begin with an introduction by the Foundation for Jewish Heritage Chair Dame Helen Hyde followed by a key-note address by Dr Paul Darby with findings from his report ‘Jewish Cemeteries as Visitor Destinations – Exploring Current Practices, Current Challenges and sustainable futures in seven European Countries.’ This report has involved consultation with key stakeholders, market analysis, documenting case studies, and exploring the use of new products and digital technologies.
The programme will be conducted on Zoom starting at 9.30am CET and concluding at 5pm CET.